Smart Home & Connected Products

"Matter"
Positioning & Strategies

• Competitive landscape & market mechanisms

• Tool: Target picture based on 12 specific decision dimensions

• Matter impact on core business and competitiveness

• Matter-based product propositions

• Feasibility assessment and partnership options

Products & Services Portfolios
(HW + SW + VAS)

• Tool: 6-P proposition assessment

• Insights for and ideation of new products, services, bundles 

• Design-thinking based new product proposition development 

• Validation by customer segments

• Go-to-market approach

Establishment of OEM & Value Added Service
Partnerships

• Tool: 5 generic partnership options

• Development of partner-specific use cases, evaluation of customer value add and business case

• Build and introduce partnership models to potential partners

• Implementation of partnership models and processes

Realignment
Business Models & Domain Focus

• Tool: 360° business model assessment

• Advanced business model mechanisms and perspectives

• Domain-specific requirements and proposition approaches

• Implications for IoT platform capabilities

• Roadmap for readjustment and implementations

IoT Connectivity &
Platform Interoperability Approach

• Domain-specific capabilities and requirements

• Tech and interoperability assessments

• Impact analysis of RF tech decisions on business models

• Requirement management for IoT SW platform architecture

• Deduction of technology roadmap

Smart Home Sales Channel
Universe & Sales Approaches

• Tool: Smart Home sales channel universe

• Definition of selection criteria catalogue

• Sales channel assessment and selection process

• Prioritization of "Best Fit" sales channels

• Marketing approaches by prioritized sales channels